The new business model for news

Posted: October 1, 2010 in Uncategorized

It’s been discussed, tossed aroundand dwelled on. How will newspapers make money in this day and age where digital is more than just the “in thing” and folding pieces of black and white just seem so yesterday?

The Boston Globe will be taking the leap halfway through 2011, trying out a new kind of business model: paid subscribers.

Now, many newspapers have toyed around with this idea, and some have even stuck their toes in the water to see what it’s like. However, consumers who are used to the free nature of the Internet just don’t like paying for what they once had.

Still, The Boston Glob will take the plunge. Apparently the online version will have even more than what is contained in the daily paper.

It was estimated that about 10 percent of users might be willing to pay for Globe content online. attracts an average of 5 million unique visitors a month, according to Nielsen NetRatings.

So I guess we’ll see. What do you think the outcome will be for newspapers in the future?

  1. Emma M. says:

    I do think paying to view newspapers online is not such a bad idea. It is probable that the first few newspapers to jump into this approach will experience a tough time reeling in readers, but I think the more online papers that switch to this business model the more readers will not have a choice and will have to pay to receive their news. Once more newspapers have decided to turn toward paid subscribers the more typical and normal the idea will become.

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